On the 19th and 20th of September 2024, Mélange 2024, organized by MTF Events, took center stage at the JIO Convention Centre in Bandra Kurla Complex, Mumbai. This B2B trade fair was specifically curated for the travel industry, bringing together a stellar group of travel agents, tour operators, travel curators, and consultants under one roof. Mélange 2024 aimed to foster meaningful connections within the travel trade community while showcasing cutting-edge solutions and environmentally conscious practices.
A Step Toward Sustainability
What set Mélange 2024 apart from other exhibitions was its unwavering commitment to sustainability. The organizers, in a bid to reduce environmental impact, opted not to use conventional PVC-based media, heavy metal frames, or wooden structures, all of which are harmful to the planet. Instead, they turned to Illuminati India, a leader in sustainable display solutions, to provide modular, eco-friendly alternatives for exhibitors.
Illuminati India’s Mobile Lightbox: The Future of Exhibitions
One of the highlights of Mélange 2024 was Illuminati India’s Mobile Lightbox, a groundbreaking display system that aligned perfectly with the event’s sustainability goals. Unlike traditional exhibition setups that rely on metal frames and PVC flex, the Mobile Lightbox uses an aluminum frame with polyester fabric, offering a greener, more versatile alternative.
Why Mobile Lightbox?
- Sustainable: By eliminating PVC and heavy materials, the Mobile Lightbox reduces waste and is reusable for multiple events, ensuring a longer lifecycle compared to traditional displays.
- Modular and Reusable: The system is easy to reconfigure, allowing exhibitors to adapt their booths to different spaces without the need for new materials. Its modular design enhances flexibility for various event layouts.
- Lightweight and Easy to Assemble: Exhibitors praised the ease with which the Mobile Lightbox could be set up and dismantled. Its lightweight aluminium frame is durable yet simple to handle, making it the perfect solution for event setups.
- Versatile Design: Whether used as a backdrop wall or a reception desk, the Mobile Lightbox added a sleek, modern aesthetic to the exhibition booths while maintaining functionality.
A Showcase of Excellence
Mélange 2024 featured a wide array of exhibitors from across the travel industry, all benefiting from the innovative booth setups provided by Illuminati India. The Mobile Lightbox was prominently displayed throughout the exhibition, creating a professional yet sustainable environment. Each booth, equipped with these state-of-the-art lightboxes, served as an example of how environmentally friendly materials can meet the high aesthetic standards of the event industry.
Positive Feedback from Participants and Organizers
The feedback from exhibitors and organizers at Mélange 2024 was overwhelmingly positive. Exhibitors expressed their satisfaction with the quick assembly and visual appeal of the Mobile Lightbox. Organizers were particularly impressed by the seamless integration of sustainability into the event setup, ensuring that the exhibition not only met but exceeded expectations.
The Jio team, which hosted the exhibition, also shared glowing feedback, appreciating the eco-friendly display solutions and the minimal impact on the venue’s environmental footprint. Written testimonials from the participants and the organizers emphasized how the Mobile Lightbox contributed to a smooth, efficient, and visually stunning exhibition experience.
The Impact of Mélange 2024
Mélange 2024 successfully showcased how exhibitions can be both innovative and sustainable. It set a new standard for how events should be organized in the future, proving that eco-friendly solutions do not have to compromise on quality or aesthetics. The partnership between MTF Events and Illuminati India brought forward a vision for the future—one where sustainable, reusable materials play a key role in shaping large-scale events.
Looking Ahead
As we look back on Mélange 2024, it’s clear that this exhibition was not just about business networking but also about making a positive impact on the environment. The Mobile Lightbox, with its modular design and sustainability features, has redefined what it means to host a green event, and Illuminati India has proven itself as a leader in this space.
We look forward to future exhibitions where sustainability takes center stage, and eco-friendly display systems like the Mobile Lightbox continue to drive innovation.
Stay tuned for more updates and sustainable solutions from Illuminati India. Together, we are lighting the way to a greener, smarter future for events.
